Apple, normally a secretive outfit, posted an interesting case study on its Web site. "GE: Reinventing Mobility" explains that "GE illuminates the potential of in-house iPad and iPhone apps." It states, "GE is one of the world's largest technology companies, with business units devoted to aviation, clean energy, financial services, media and healthcare technology, to name a few. As the company imagines, develops and builds technologies that transform the way we live, it's channeling the equally transformational power of iPad, iPhone and in-house apps to generate new business possibilities."
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